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Memories are Meant to be Remembered
To remember the past, people keep mementos. Since the ‘30s, generations have used Zippo lighters to preserve their stories, ensuring their memories won’t get lost in time.
Calling out specific moments that people would want to remember. Revealed by burning the special paper with a Zippo lighter.
Zippo Gallery
Exhibiting Zippos from personal collections of people with a story to tell. Located in Washington DC where history thrives.
Amazon Prime Docuseries
10 binge-able episodes, with the person themselves retelling the story behind their personal zippo. Told through prime video because our audience usually already has amazon prime.
Radio Ads
Further tell Zippo memento stories through radio ads targeted to our older audience.
CW: Me
AD: David Alvaro Wong
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